Q & A with the up and coming off-field athleisure wear brand - Chalk & Jagger

Tell us about the brand?

Chalk & Jagger was born with skinned knees and a leather jacket. Our range is inspired by the game of rugby and the nostalgic, worn-in, pre-loved feel of the memories it invokes - a sense of taking fashion from the touch line to the streets.

We bring you shades of vintage memories and detailed emblems pieced together with golden thread detailing.

What was the inspiration behind the brand?

The thinking behind our brand was to create an apparel range that challenges the status quo and brings heart and spirit back into what we wear.

We wanted to do what we are passionate about and so we did just that, but we did it in style. Chalk & Jagger stays true to the cult classics of yesteryear and combines them with the fashion accents of current trends, making way for you to rock our vintage sports-wear spirit regardless of your fashion position

Tell us about the clothing line:

Designed for rugby enthusiasts, avid supporters, and trendsetters alike, Chalk & Jagger combines the rich heritage of rugby with a modern twist, creating a statement piece for every wardrobe.

Premium Quality means every item is crafted with utmost care. Our clothing are made from exceptional quality materials to ensure durability and unparalleled comfort, making them perfect for both on-field action and everyday wear.

With the Rugby World Cup around the corner, this is the perfect answer to supporting your favourite team, in style.

Credits:

Models: Chloe Cowley (@chloe_jade_cowley), Jenna-Leigh Du Sart (@jennaleigh_dusart) and Stephen Koukoui (@_stephenko)

Photographer: Gabrielle Kannemeyer (@gabriellekannemeyer)

Hair and Make up: Tanzyn (@mua_by_tanzyn)

Stylist: Jeanne Maritz (@jeannemaritzstylist)

Production: Bravo Xulu Production (@bravozuluproduction)

#fashion #campaign #chalkandjagger

Karen-Lana Tam

Karen-Lana
Tam