It's always Summer somewhere.

Model Wendel Muller channels her inner Goddess in the latest Sam Friday campaign, shot in beautiful Cape Town.

Amsterdam based photographer, Roos Ates, captured the essence of an endless Summer with golden tones, effortless chic and scenic backdrops. Did someone say vacation?

Model - Wendel Muller (@wendelmuller)

Photographer - Roos Ates (@rosanneates)

Brand - Sam Friday (@samfridayofficial)

Creatives - Tao Farren-Hefer (@toafarren) and Katarina Staines (@katarinastaines)

Make up artist - Jacqueline Viljoen (@jacqui_viljoen_art)

#fashion #beachchic

Sean Gibson

Sean
Gibson